Are your properties plagued with too many vacancies or high turn-over? Market research will provide a comparison of your current leasing programs against other similar properties and find discrepancies, room for improvement, and offer suggestions. Leasing programs should be designed to increase asset value, grow cash flow, lessen carrying costs all while remaining competitive in the local market.
A full market analysis will provide a list of comparable properties to ensure you are attracting the right tenants to your property. The following strategies will assist in finding the right tenants.